Have you heard of BTS?
Until I saw them perform on Saturday Night Live 2 weeks ago, I hadn’t.
BTS are a Korean pop (K-pop) band where 95% of their music is in Korean, yet they have taken North America by storm.
So much so, their new song
has generated over 100 million YouTube views in less than 36 hours and currently have racked up 200m+ views in 2 weeks.
For a group that speaks & sings in Korean, why are they so popular in Western society?
Here are 2 reasons, which can be viewed as take-aways for your firm:
1) Your customers crave something different & new (it’s in our human nature).
2) The world is continuously getting smaller.
There is a lot of change happening in the world of accounting. New market entrants. New technology. New expectations.
Customers are seeking new service experiences and you’ll soon have firms offering services not just nationally, but globally.
Let BTS serve as a reminder that competition is changing and that it’s important to innovate your model to stay competitive.
As a reminder, Xerocon San Diego is around the corner happening from June 18-19. I will most certainly be there and if you’re the type that’s into learning about the latest technology and innovations for your firm, grab a discounted ticket here
Now on to this week’s Future Firm Weekly Top 5.