… that change, transformation & disruption has officially hit the profession and that your model needs to change to stay relevant, and soon.
His words, not mine.
Barry Melancon, CEO of AICPA, the world’s largest accounting body, took an hour of his time on center stage during the AICPA Engage conference last week in Las Vegas for his keynote presentation titled, “Reimagine” to plead with and to warn the profession on one thing:
That transformation is critical and that if you intend to continue what you have been doing your firm what you and others have been doing for the past few years (or decades!), watch out. Change is coming fast and adaptation will be required.
Perhaps, Simon Sinek (famous for his book Start With Why) said it best in the following session when he compared the industry to Blockbuster saying that,
“If you try to protect the old model, protectionism will be like signing your death warrant.”
There was no doubt that the central theme of this gigantic conference was about the need to adapt to the new world.
Unrelated, for those of you joining Xerocon (taking place right as we speak), come check me out giving a session on why and how to build a personal brand online on Day 2 at 2:15pm in the exhibition hall.
Now on to this week’s Future Firm Weekly Top 5.
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